Seven keys to unlocking creativity

CREATIVITY CAN BE a fickle thing. Sometimes that spark of inspiration just won’t ignite or suddenly flickers out right when we need it most. The good news is, waning creativity can be rekindled. If you feel your creative juices are starting to dry up, these seven keys can help get them flowing again:

1. Learn your natural rhythms We all have a time (or times) during the day when we are at our most creative. Whether that time for you is early morning just after the alarm goes off, mid-morning after the coffee kicks in, or at night after the kids have gone to sleep, try to take advantage of this productive period to the extent possible.

Obviously, this is easier for people who work at home and have more control over their schedule, but even within the framework of a conventional 9-to-5 job, there will be some hours when you’re more creative and productive than others. Strike while the iron is hot, and use less productive times for busy work, such as catching up on emails or organizing your desk.

2. Journal your creativity You never know when a creative idea is going to strike. A possible solution to a problem you’ve been mulling over for weeks might suddenly occur to you in the middle of the night, at the breakfast table, or on your commute to work. Don’t assume that idea will still be in your head later—or when tomorrow’s business meeting rolls around. Keep a notebook handy so you can record, and later recall, any creative thoughts or solutions that strike you at odd hours.

3. Sleep well

Nothing sabotages creativity quicker than a tired mind. What’s more, research has shown that a good night’s sleep—particularly REM sleep—actually enhances our ability to make abstract connections and find creative solutions to problems. Make a habit of getting seven to eight hours of restful sleep per night—at the same time every night (including weekends and holidays)—and you’ll find that your mind is much quicker when it comes to creative problem solving in all areas of your life.

4. Exercise

Exercise is known as “mental floss” for good reason. In addition to reducing stress and triggering the release of endorphins (neurotransmitters that help relieve pain and promote a sense of well-being), exercise really helps to free the mind of those distracting thoughts that interfere with creativity.

5. Don’t be persuaded by past performance When tackling a project at work, it’s easy to let the outcome of your last project affect your current performance. Nagging doubts like, “How can I possibly top what I did for that last client?” or “What if I screw up again?” can really slow forward momentum or bring it to a screeching halt. Treat each project as a clean slate. Trust that bringing all your skills and creativity to the table will yield good results.

6. Get a second opinion

Talking over the problem or project with others—or researching how others have solved a particular problem can often jumpstart creativity. You don’t want to steal other people’s ideas, but you can certainly use them as inspiration— even if you think the idea or solution is wrong. It may seem counterintuitive, but hearing ideas you don’t necessarily agree with is a great way to get your mind working on a fresh, creative solution to a problem.

7. Know when to cut your losses Sometimes, in spite of our best efforts, creativity still proves elusive. In these instances, it’s usually best to give your mind a break. Rather than forge ahead stubbornly with inferior results, put the project or problem aside for a short time and attend to other tasks that require less mental effort. Come back to the problem after you’ve had a chance to rest (and maybe even get a good night’s sleep), and creative solutions will soon come to mind. ✲